Sample: Website & SEO Audit
What the report looks like: search basics, speed and mobile checked, with fixes in the order that matters, written so that any developer can act on them.
This is a sample, not a client. The business in this report is made up, and so are its numbers, to show the format. It is not a real company and not a result we achieved.
Summary: Example Plumbing Co., local service website
- Pages checked
- 14
- Pages in Google
- 9
- High priority issues
- 2
- Medium priority issues
- 2
- Mobile layout
- Issue on 1 page
- Google Business Profile
- Checked
Main conclusion: fix the blocked service pages first. Nothing else on this list matters as much while Google can't show them. We can't promise rankings; we can show what is in the way.
Fix list, in priority order
High priority
5 service pages marked “noindex”
They were probably left that way when the site was built. Google is told not to show the pages that bring in work.
What to do: Remove the tag from those 5 pages, then request indexing in Search Console.
High priority
Homepage title says only “Home”
The title doesn't mention the service or the town, so searchers can't tell what the business does.
What to do: Suggested title: “Emergency Plumber in Exampleville | Example Plumbing Co.”
Medium priority
Contact button off-screen on phones
On the Services page, the button sits outside the visible area on narrow screens.
What to do: Stack the two columns on small screens.
Medium priority
Opening hours differ between the site and Google Business Profile
The site says 8am–6pm and the profile says 9am–5pm.
What to do: Choose the correct hours and use them in both places.
Checked, and no issue found
- The sitemap exists and is submitted
- The whole site loads over HTTPS
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